Can you guess what time it is? It’s the time when I pretend to be a fashion critic!
In today’s edition of play pretend, I am going to show you my favourite pieces from the Qmobile Hum Bridal Couture Week.
But first, let’s talk about… Brands! So apart from the regular fashion brands who obviously have every reason to be at a fashion show we also had glimpses Sweet Touch, Interwood Mobel as well as Jdot.
Sweet touch kept it hush on social media with just some live coverage on their official platforms. Interwood Mobel created a luxury furniture setup and called it ‘Fairytale Wedding’ and kept the hype down to a few posts by bloggers and instagram fashion reporters but their hashtag #FairytaleWedding managed to trend alongside the official hashtag #qhBCW.
The official sponsors of the show, Qmobile had spectacular coverage online via their official accounts as well as key blogger engagement. It’s interesting to note that even though the official hashtag for the evening was #qhBCW, the bloggers who were engaging with the Jdot brand used an alternative hashtag to tweet about the event that was #JDotAtBCW.
Now that I’ve stopped geeking tf out, here comes the glamour!